Helping small business owners build enterprise value, prepare for financing, and navigate ownership transitions—while partnering with public entities to strengthen local economic ecosystems across North Carolina.
President & CEO | Vantage Point
"Revenue gets attention, but transferable value creates options. Our goal is to ensure business owners build lasting value and capital providers find bankable opportunities."
Delivering tailored advisory for private business leaders and public sector stakeholders.
Whether you are looking to strengthen cash flow and operational efficiency, prepare for financing, understand your business value, or navigate an exit, we provide practical, owner-focused advisory services.
Partnering with municipalities, EDOs, CDFIs, and business support networks to deliver technical assistance and small business programs.
Clear, purpose-driven capabilities focused on strengthening business financial readiness and enterprise value.
Affiliated with Cardin Business Brokers
Full-service seller representation, valuation discussions, listing preparation, confidential buyer screening, and transaction management tailored for small business owners.
Advisory & Referral Partner
Debt capacity modeling, financial evaluation, and capital strategy to ensure your business meets lender underwriting criteria before connecting with active commercial lenders.
CEPA-Guided Scaling
Business Value Snapshots, exit readiness assessments, and operational guidance designed to increase margins, reduce owner dependency, and build transferable enterprise value.
Practical training and advisory that help economic development and entrepreneurial support organizations build stronger businesses, support jobs, and sustain local enterprise.
Practical training in business foundations, cash flow, and capital readiness to launch and fund sustainable growth.
Targeted advisory helping entrepreneurs improve profitability, build enterprise value, and prepare for financing.
Helping owners build transferable businesses and prepare for succession to support local jobs and economic activity.
President & CEO | Vantage Point Business Advisory Services LLC
Reggie Jones brings over 20 years of experience expanding access to capital, technical assistance, and financial health education for small businesses across North Carolina.
As a former Director of statewide lending, technical assistance and economic development strategy, Reggie directed small business lending and technical assistance teams that delivered capital access and small business advisory services across North Carolina's 100 counties. His experience spans banking, SBA credit underwriting, CDFI management, and public-private partnership development.